Dura Doggie: The toy that lets you “chews your cause”

We promised that we’d tell you about some of the more interesting products we came across at the recent Pet Expo in Orange County. One of the coolest lines of toys that we were introduced to at the expo were Dura Doggie Design‘s Beba and Nebo toys.

The Beba is a two-in-one squeaker and treat dispenser toy.  I love that concept, because the toy can keep your dog’s interest, even after she’s shaken out all of the treats (or licked out all of the peanut butter).  Oh, and it’s sooo cute.

It comes in 4 colors, and here’s where the twist comes in: each color represents a different cause (breast cancer, animals, the planet, and diabetes).  You choose the color, and 20% of the profits from that toy goes to the corresponding cause.

To top off the story, this company was started by three college friends during a class they took at the University of California, Santa Barbara.  That backstory in itself is a lesson in taking charge of your life and pursuing your passion.  You can read more about their entrepreneurial journey on their Dura Doggie Blog.

The founders: three friends from college

Finally, these products are durable, and good for the planet.  Dura Doggie guarantees their toys for 15 days (the longest guarantee that I know of for a dog chew toy).  And impressively, the toys are fully recyclable, meaning that old, broken toys or the scrap can be recycled back into an identical, new toy.

I wanted to get a Beba to try out with Toki, but they currently only make a petite version.  One of the founders informed me that they’re coming out with a larger size for bigger dogs like Toki in September though, so hopefully we can do some product testing this fall.  Until then, try out the Beba (if you have a small pup) or the Nebo (another treat dispensing ball, that conveniently fits into a standard size tennis ball thrower).  If you visit Dura Doggie on Facebook – tell them that Toki says hi!!

P.S. – Dura Doggie is sending me a coupon code for The Daily Toki readers – I’ll post it here as soon as I receive it.

Addendum: The coupon code is dailytoki20, which will give you a 20% discount off the entire order (good until 4/30/2011).

This entry was posted in Causes, Events, Photo Post, Reviews and tagged , , , . Bookmark the permalink.

5 Responses to Dura Doggie: The toy that lets you “chews your cause”

  1. I have seen the small ones but didn’t notice the “cause” listed on the label. I will have to look again. I also didn’t know they also squeak. It didn’t seem like the ones I saw did. Again, I will have to check again. If they do that would be really cool. Like you said, it would keep their attention even after the treats are out.

    • furfilled says:

      The versions that I saw at the expo definitely had a working squeaker, and were very well-made too. : )

      I just added the coupon code (dailytoki20) to the post, if you think you might want to order it.

  2. Benny & Lily says:

    We saw some cool things there too. Thanks
    Benny & Lily

  3. Chandra says:

    Very cool – looking forward to the larger size! How cute are the founders?!

    -Chandra at Daley’s Dog Years

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